Maheshwari Handicraft: A Supply Chain Perspective On Crafting And Preserving A Timeless Traditional Weaving Craftsmanship In A Modern Industry Ecosystem
E-mail : souvikmandal7@outlook.com
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- Published: June 13, 2026
Handlooms are the most labor-intensive, export-focused, and employment-generating industry in India, particularly in rural and semi-urban areas. Using 106 weavers from Maheshwar city in the Khargone region of Madhya Pradesh as a sample, this study attempts to investigate the effects of several government welfare programs on the weavers employed in the handloom industry. A novel supply chain model is put out in this study for the unorganized Maheshwari Silk Weaving Cluster in India. In order to boost livelihoods, increase efficiency, and encourage sustainable development, the concept combines design, technology, and market access. The concept intends to improve quality control, decrease lead times, and increase revenue potential by clustering weavers, setting up design and training centers, and putting in place a digital platform. With its potential to revolutionize the Maheshwari Weaving Cluster, the suggested approach might foster social progress, economic expansion, and cultural preservation
Keywords: Handloom, Ethical Supply Chain, Ethical Craftsmanship, Maheshwar, Maheshwari Silk Fabric, Sustainability in Production, Social Responsibility
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